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Lisa Cerezo

Twitter Feed Update is Bringing the Sparkle

December 18, 2018 by Lisa Cerezo

Reading Time: < 1 minuteGood news for frustrated Twitter fans! The Verge reports that Twitter will be revamping their news feed for all users starting today. If you’ve spent any time on Twitter at all, you’re well aware of their attempt to increase usage by curating tweets it thinks its users will like, and serving them at the top […]

Filed Under: Blog, Social Media Tagged With: algorithm, feed, Twitter, user experience, Verge

Accessibility: Where Semantics and Design Converge

December 13, 2018 by Lisa Cerezo

brightly-colored cogs in a system

Reading Time: 3 minutesI was reading something on Twitter a while ago. It started off as a kind of subtweet blasting some junky code written by a company who should know better. But the comment thread eventually evolved into a micro-conversation about design vs. semantics. The question was raised: why should code be able to style a paragraph […]

Filed Under: Blog, Community, Design, Writing Tagged With: a11y, accessibility, communication, gutenberg, semantics

Domain Name Scams: Don’t Get Slammed

November 15, 2018 by Lisa Cerezo

example of a domain name scam letter

Reading Time: 2 minutesIt’s that time of year again. Year-end sales in home mailboxes. Last-minute bids for charitable donations. And domain name scams — notifications from companies you’ve never heard of, trying to convince you that they do business with you. You may have seen this before — an official-looking letter shows up at your office, from a […]

Filed Under: Blog, Security Tagged With: scam, security

Spotlight: Rattle the Stars

November 8, 2018 by Lisa Cerezo

Rattle the Stars

Reading Time: 2 minutesI’ve written before about the importance of defining your message. There’s a big difference between utilizing a pithy marketing slogan and crafting an authentic story that truly represents you. We’ve recently had the distinct privilege of helping a local family tell a very important story through their organization, Rattle the Stars. Rattle the Stars came […]

Filed Under: Blog, Community, Web Development Tagged With: mental health, suicide prevention, teen mental health

No, Virginia, You Really Don’t Need Google+

October 11, 2018 by Lisa Cerezo

google plus icon disappearing from mobile phone

Reading Time: 2 minutesThis week Google announced something most of us already knew: nobody is using Google+. At least, consumers aren’t spending any time there. While we’ve consistently advocated for having a public-facing business presence on Google+, we never saw much return on our investment there. It simply became a sort of “elephant in the room” in the […]

Filed Under: Blog, Marketing, Security, Social Media Tagged With: google plus, security, social media

Communication: The Key to a Successful Website

September 20, 2018 by Lisa Cerezo

communication with a tin can phone

Reading Time: 4 minutesIt’s a massive understatement to say that the internet has revolutionized communication. From expanded reach to lightning-fast sharing, nearly every aspect of how we connect to other people has been impacted. The tools we use to build those connections have changed almost as dramatically. It’s becoming easier and easier for just about anyone to create […]

Filed Under: Blog, Web Development, Writing

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Champaign, IL 61820

217-693-3919

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