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Pat Bright

What Does A Successful Website Look Like in 2019?

May 16, 2019 by Pat Bright

chart of successful website

Reading Time: 3 minutesMarketing strategies are always changing. This is mostly because people don’t like being advertised to, so companies have to constantly try new marketing ideas to be successful. A website is no different. Left unchanged, even the best websites from 10 years ago fail to serve their function to their full potential. In 2019, successful websites […]

Filed Under: Blog, Design, Marketing Tagged With: audience, business, communication, interactivity, page load, photo slider, refresh, social media

Time Management for Creatives

March 7, 2019 by Pat Bright

blank sketch book with paints and brushes nearby

Reading Time: 3 minutesMost people want to be better at managing their time and staying focused in the process. In today’s world there are an endless number of distractions available to us at any moment. Staying away from those can be hard enough. But when working in a creative field not only do you have to stay focused, […]

Filed Under: Blog, Design, Organization Tagged With: focus, purpose, self-care, time management

Differences in File Types: Vector vs. Raster Graphics

February 7, 2019 by Pat Bright

computer graphics on a laptop

Reading Time: 3 minutesIt is essential as a business to present yourself in a professional manner. Simply having a blurry or pixelated logo in an advertisement can make that business appear to be sloppy and lack attention to detail. However, most people don’t realize this is an issue in the first place. This should serve as a guide […]

Filed Under: Blog, Design Tagged With: advertising, branding, graphic, logo, raster, vector

Design Trends in 2019: What’s Hot and What’s Not

January 10, 2019 by Pat Bright

emotion in design typography

Reading Time: 3 minutesEvery New Year people attempt to improve themselves in some way or another. For many businesses this is a great time to try something new, especially when it comes to design, branding, websites, and other visuals. This helps ensure businesses that they will continue to stay fresh and relevant to their clients. It can be […]

Filed Under: Blog, Design Tagged With: brand recognition, branding, color, typography

How to Properly Utilize Social Media Cover and Event Photos

December 6, 2018 by Pat Bright

social media cover photo, web design, graphic design

Reading Time: 3 minutesSocial media has become an essential part of everyday life for the majority of people in this country. And many businesses are taking full advantage of the easy method for instantly reaching large audiences. However, utilizing photos, especially cover photos, can become a huge challenge. As a business, it is tempting to use cover photos […]

Filed Under: Blog, Design, Social Media Tagged With: advertising, branding, business, Facebook, social media, Twitter

Details in Design: Finding Balance in Content Length

November 1, 2018 by Pat Bright

sign with crowded text

Reading Time: 3 minutesWhen creating a printed marketing piece, people often feel compelled to stuff it full of information. More content is better! After all, you’re sending this piece directly to a targeted audience. Don’t you want to tell them absolutely everything about you? Not necessarily. Finding the perfect amount of content can be a huge challenge. While […]

Filed Under: Blog, Design, Marketing Tagged With: content, marketing, print, typography

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301 N Neil St, Ste 330
Champaign, IL 61820

217-693-3919

830 NE Holladay St
Portland, OR 97232

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