When was the last time you clicked past the first page of search results?
Proper SEO is critical to a website’s success. There’s an old internet joke that says the best place to hide a dead body is on page two of search results. If your business isn’t on the first page for your chosen search term, your chances of being discovered drop dramatically.
Every site we build is designed to be found through a basic online search, but what if you need a more custom approach?
ThirdSide specializes in search engine optimization through a mix of strategy, keyword research, on-site/off-site optimization and content marketing. If you know what all of this means, great! If not, then don’t worry about it. All it really means is that we know what to do in order to get your site listed prominently in major search engines like Google, Bing, and Yahoo.
What does Google say?
Search engine optimization is important, but finding an good, honest search engine optimizer is the key to making it work. This short video, produced by Google, will help you know what to look for.
We’re not talking about search engine marketing
Many search firms will promise top-of-page listing on Google. And yes…it’s possible to purchase advertising in one of the top spots. But the budgets required for this are frequently very high and don’t have staying power. When your ad campaign is over, so is your listing. SEO has long-term staying power with a minimal investment over a period of time.
Proper SEO focuses on placing your listing into organic search results. This is where the most relevant search results reside. Because of relevance, this is where the majority of web users click.
Steps for proper SEO
When we create a search engine campaign for you our focus is on getting people to your site and generating leads for your business. This is done in multiple ways:
- We ensure your site’s code is optimized for size and speed.
- We make sure your listings are accurate across over 70 online directories.
- We create content and perform ongoing content updates to keep your site relevant.
Since the ultimate goal of any search engine campaign is lead generation, we provide monthly tracking data so you can watch your investment at work.
Search engine optimization done right
Every SEO campaign we create is custom built according to your needs and budget. Each campaign starts with a face to face meeting to discover your goals. From there, we develop a custom plan utilizing a range of activities designed to fit those goals. Whether you need a national SEO campaign, a regional SEO campaign, or a local SEO campaign, we cover everything you will need. Coupled with our website development skills, we are a true full-service SEO agency.
Validated SEO reporting
Each month, we will present you with a full report that shows changes made in your SEO ranking for specific keywords. We will show you actions that were taken for generating traffic and the results of those actions. We can even tell you who called you because of an SEO lead and how long the call lasted!
Face to face
The biggest difference in our SEO strategy is our unique, one-on-one approach. We are available to meet with you every step of the way…not just via email, but over the phone or in person if needed. If you’re ready to move forward, then click here to go to our contact page.