Blog | ThirdSide

Facebook improves their small business pages

If you’re a small business with a Facebook page, you may have noticed a change to the layout of that page. Facebook began experimenting with a new design in June and has been rolling it out a little bit at a time over the past few weeks. Some accounts see the new design and some [...]

Spotlight: Riggs Beer Co.

In May of last year I received a phone call from a new prospect. "My brother, our wives, and I are opening a microbrewery and we need a logo. We've seen your work and love it. When can we meet?" From there we embarked on the most unique branding design project we've encountered to date. [...]

Going to work with no pants

Six years ago, I was laid off from my second good job in 24 months. Both jobs had shown promise and both had allowed me to work with small businesses–a passion of mine for a long time. After spending a year looking for the "perfect" job, I realized that it would only exist if I created [...]

Service, or Scam?

If you have your own website, chances are you've received something in the mail reminding you to renew your domain name before it expires. People generally react to these notices in one of the following ways: "Is this actually something I have to worry about?" "I already paid for my web hosting, so I'm good. [...]

RIP Instagram Logo

RIP Instagram Logo

Yesterday Instagram came out with an update of its logo and branding, and not surprisingly, people either love it or hate it. Personally, I think it's far less interesting, and strays too far away from the "hipster" vibe they started with in favor of following the bigger trend of simplified design concepts. It’s trying to [...]

How Many Pages Is “Enough”?

Occasionally we get an inquiry about a new website where the client-to-be asks, "How many pages do I get?" The short answer is that the internet is limitless; you can have a hundred pages or more if you want. However many pages it takes to tell your story well, that's how many pages you'll get. [...]

Your Site At-A-Glance

take a glance at your site

Your website tells your story. There are a lot of tricks and strategies for getting your story out there in the most engaging way possible, and lots of navigational tools and breadcrumbs to lead your visitors where you want them to go in order to get your full story. But what's your website's first impression? [...]

Spotlight: Buzard Pipe Organ Builders

You may not be aware of it, but right here in Champaign we are fortunate to have something that many people think of as an old-world craft...a full service pipe organ building company. Housed in a simple four-story brick building near downtown Champaign, John-Paul Buzard Pipe Organ Builders has been building, installing, and maintaining pipe [...]

Giving Back: Feeding Our Kids

You may be aware of the term “food insecurity,” but are you aware of what it means? We never were until this past October when we were introduced to the wonderful group of people known as Feeding Our Kids. They were having a donation drive sponsored by the Illini Radio Group. We dropped by to [...]

Before & After: Palmer Arena

The folks at the David S. Palmer Arena in Danville knew that their website was ready for a facelift. They already had a really energetic logo, but there were a lot of little details that weren't exactly what they wanted, particularly how the site displayed on mobile devices. A solid 70% of their site's visitors [...]

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