Reading Time: 2 minutes Most business owners and social media/marketing directors know that getting traction on your Facebook posts has gotten more and more difficult as Facebook has changed their News Feed algorithm. Changes rolled out this spring emphasize post engagement and personal connections. With a potential organic reach of 2% or less of a business’ followers, achieving enough […]
Google Local Services Ads – What You Need to Know
Reading Time: 6 minutes What’s new and exciting with Google? Local Services Ads! Google has decided to get into the professional resources directory business, and this is great news for businesses and business owners in the categories for which this service is available. Starting as primarily home services, these ads are meant to appeal to the need-it-now consumer. What […]