Reading Time: 3 minutes It can be hard to stay productive in the middle of a pandemic. But there are things you can do to help improve your business while social distancing.
A Few Tips for Starting a Small Business
Reading Time: 2 minutes Are you thinking of starting a small business? Perhaps you want to be your own boss. Maybe you have a great idea, product, or service you want to share with others. If so, you are not alone. Many people dream of having their own business. Local economies depend on successful small businesses. Communities benefit from […]
Customer Loyalty Programs: Making Them Work For Your Business
Reading Time: 3 minutes Customer loyalty programs. As consumers, each of us probably belongs to at least a few of them. Afterall, who would turn away the opportunity to save a little money on routine purchases? Many of the giant retailers and restaurants have them–Kohl’s, CVS, AMC Theaters, Starbuck’s, and McDonald’s–to name just a few. But what about your […]
Making Lists and Checking them (At Least) Twice
Reading Time: 5 minutes Lists. Everyone uses them, and many people use several types of lists in their daily lives. Even Santa creates a list every year. There are a number of different types of lists, each with its own purpose. In this article, we will cover: Shopping List Process Checklist Kanban Board To-Do List Priorities List Shopping List […]
Is It Time to Stop Boosting Your Facebook Posts?
Reading Time: 2 minutes Most business owners and social media/marketing directors know that getting traction on your Facebook posts has gotten more and more difficult as Facebook has changed their News Feed algorithm. Changes rolled out this spring emphasize post engagement and personal connections. With a potential organic reach of 2% or less of a business’ followers, achieving enough […]
Selecting a CRM System
Reading Time: 3 minutes Most businesses these days are familiar with email marketing solutions (Mailchimp, Constant Contact, and others) and even perhaps with how to segment your clients/customers/followers into separate lists to create targeted marketing campaigns. But what if you want to keep track of more than just their contact information? Perhaps you need to track every detail of […]