Reading Time: 5 minutes Can you really make money with your website? The short answer is, “Yes!” Just maybe not the way you’d expect. For years, the internet has been abuzz with articles dispensing advice on how to monetize your blog. And it read very much like the “if you build it, they will come” mantra from Field of […]
Marketing
6 SEO Tips to Help You Gain Rankings
Reading Time: 3 minutes Over the past few years, we have added search engine optimization (SEO) services to the list of services we provide. Like any service, providing SEO is part intuition and part experimentation. Here are some of the top SEO tips we have learned to follow based on our own experiences and lessons learned from others. Proper […]
“You Know You Want to Click This!” The Ins and Outs of Email Marketing
Reading Time: 3 minutes If you own a business or work in sales, you are most likely familiar with targeted email marketing. It’s a great way to generate leads and retain existing customers or clients. With the vast array of email marketing solutions available, you may feel compelled to jump right in and start sending out messages. However, as […]
Building a Strong Brand
Reading Time: 2 minutes Creating a strong brand for your business doesn’t have to mean reinventing your business identity. There are plenty of small steps you can take to strengthen your existing brand. Simple changes, such as always maintaining a unified color palette, can lead to subconsciously recognizing your business, and having an emotional response to it. For example, […]
Demystifying Tech Support
Reading Time: 3 minutes When something goes wrong in your home, you have a good idea of who to call to fix it. You call a plumber for a clogged toilet, or a roofer for a leak in the ceiling, or an exterminator for unwanted pests. You’d never dream of asking an electrician to re-tile your shower, would you? […]
The Little Gray Box on Your Website
Reading Time: 2 minutes There’s a little gray box that should be easy to find on your website. Actually, it doesn’t need to be gray. It can be a teal box…or a red circle…or a pink watermelon-shaped button with a word in it. But regardless of what it looks like, you need to have one. I’m referring to the […]
