Reading Time: 5 minutes Finding the right photo for a website banner can be a tricky process. The average website banner is around 4 times as wide as it is tall, or 4:1. The picture ratio for most cameras is 4:3. This means that only about ⅓ of the photograph will be visible when it’s used for the banner […]
Marketing
Spotlight: Willard Airport
Reading Time: 2 minutes Part of welcoming newcomers to a community includes inviting tools for getting there. Indeed, one of the first things you see when you walk into the airport is an enormous “Welcome” sign! So when we began a new website design for Willard Airport, we felt like we were not only trying to capture the essence […]
A Trip Down ThirdSide’s Memory Lane
Reading Time: 3 minutes I recently came across an article on Entrepreneur.com listing five ways to attract visitors to your website. As I was reading each item on the list I kept thinking that I had read these ideas before. Well, it turns out that I had. Previous ThirdSide blog posts have touched on each of the concepts presented […]
The Art of the Rock N’ Roll Shirt
Reading Time: 2 minutes There’s more to starting a band than writing and playing music. With the music industry constantly evolving, it’s best to create a visual brand to accompany your music. This is most often done with t-shirts and other merchandise that bands sell at their shows. Recently, I had the opportunity to help out at the First […]
A Man Walks Into A Hardware Store: A Story About Meeting Needs
Reading Time: 2 minutes One of the very first useful lessons I learned in business didn’t come from a classroom, but from a sales manager. I was working as a part time salesperson at Radio Shack when a customer came in asking for a specific part. I found the part and sold it to him. He came back an […]
Why Do You Have a Website?
Reading Time: < 1 minute Have you ever asked yourself the question, “Why do I have a website?” Have you ever really thought about the answers? Is there even more than one answer? (Probably.) For us here at ThirdSide, the main answer is pretty obvious: we build websites, so we kind of need one of our own. Duh. It’s like, […]
