Reading Time: < 1 minute Good news for frustrated Twitter fans! The Verge reports that Twitter will be revamping their news feed for all users starting today. If you’ve spent any time on Twitter at all, you’re well aware of their attempt to increase usage by curating tweets it thinks its users will like, and serving them at the top […]
Accessibility: Where Semantics and Design Converge
Reading Time: 3 minutes I was reading something on Twitter a while ago. It started off as a kind of subtweet blasting some junky code written by a company who should know better. But the comment thread eventually evolved into a micro-conversation about design vs. semantics. The question was raised: why should code be able to style a paragraph […]
Domain Name Scams: Don’t Get Slammed
Reading Time: 2 minutes It’s that time of year again. Year-end sales in home mailboxes. Last-minute bids for charitable donations. And domain name scams — notifications from companies you’ve never heard of, trying to convince you that they do business with you. You may have seen this before — an official-looking letter shows up at your office, from a […]
Spotlight: Rattle the Stars
Reading Time: 2 minutes I’ve written before about the importance of defining your message. There’s a big difference between utilizing a pithy marketing slogan and crafting an authentic story that truly represents you. We’ve recently had the distinct privilege of helping a local family tell a very important story through their organization, Rattle the Stars. Rattle the Stars came […]
No, Virginia, You Really Don’t Need Google+
Reading Time: 2 minutes This week Google announced something most of us already knew: nobody is using Google+. At least, consumers aren’t spending any time there. While we’ve consistently advocated for having a public-facing business presence on Google+, we never saw much return on our investment there. It simply became a sort of “elephant in the room” in the […]
Communication: The Key to a Successful Website
Reading Time: 4 minutes It’s a massive understatement to say that the internet has revolutionized communication. From expanded reach to lightning-fast sharing, nearly every aspect of how we connect to other people has been impacted. The tools we use to build those connections have changed almost as dramatically. It’s becoming easier and easier for just about anyone to create […]
