Reading Time: 4 minutes It seems like everybody is talking about social media marketing as part of their marketing plan. Most business owners have heard that having a solid social media presence—aimed at your target market—is a modern requirement. We’ve heard about Facebook ads, brand awareness, organic reach, and countless other buzzwords. But what does it all really mean? […]
Spotlight: Urbana’s Market at the Square
Reading Time: 2 minutes Talk about fresh! Today’s spotlight is on a newly-launched website for Urbana’s newly-reopened farmers’ market. When Urbana’s Market at the Square called us about a new website, we jumped at the chance. At the time, their website was hosted as part of the City of Urbana’s website, so it gave plenty of information people wanted. […]
RIP Instagram Logo
Reading Time: < 1 minute Yesterday Instagram came out with an update of its logo and branding, and not surprisingly, people either love it or hate it. Personally, I think it’s far less interesting, and strays too far away from the “hipster” vibe they started with in favor of following the bigger trend of simplified design concepts. It’s trying to […]