Reading Time: 2 minutes Much has been said about the role of color in the design of a brand. At just about any meeting where a client is talking about a new logo or branding concept, you’ll hear statements like, “Red grabs attention,” or, “Blue creates a sense of security.” There’s quite a bit of truth to statements like […]
Every Blog Post We Have Ever Written
Wow! You actually clicked that link. Nobody really thought you would, but now that you're here, here is every blog post we have ever written. You might want to pour some coffee.
Lor-um What, Now?
Reading Time: 4 minutes It’s inevitable. There will come a time in a design project where you’ll need text to style. Sometimes you have some, and sometimes you don’t. Do you jump out of your creative groove and try to write about your client and whatever they’re doing right that very minute? Heck no! That’s what lorem ipsum text […]
A Simple Guide for Awesome Website Banner Photography
Reading Time: 5 minutes Finding the right photo for a website banner can be a tricky process. The average website banner is around 4 times as wide as it is tall, or 4:1. The picture ratio for most cameras is 4:3. This means that only about ⅓ of the photograph will be visible when it’s used for the banner […]
Don’t Throw Out the Pens and Paper Just Yet
Reading Time: 3 minutes As I mentioned in a previous post, I am a more-than-avid fan of technology and productivity. I was an early adopter of the digital organizer and later the smartphone. (Remember the Palm Treo? Yeah, I had one.) I was writing macros and developing mini databases back in the 1990’s when I first discovered Microsoft Excel […]
Spotlight: Willard Airport
Reading Time: 2 minutes Part of welcoming newcomers to a community includes inviting tools for getting there. Indeed, one of the first things you see when you walk into the airport is an enormous “Welcome” sign! So when we began a new website design for Willard Airport, we felt like we were not only trying to capture the essence […]
What’s In A Color?
Reading Time: < 1 minute A couple of weeks ago, Pantone introduced a new color: Love Symbol #2. It was created by Pantone in conjunction with Prince’s estate in his memory. This specific purple was created so “Prince’s unique purple shade [would] be consistently replicated and maintain the same iconic status as the man himself.” When the news hit, one […]