Reading Time: 4 minutes Listening to a podcast is a bit like going back in time. Sure, you have this digital arsenal of hundreds or even thousands of unique voices at your fingertips. But at the same time, podcasts hearken back to a simpler time — one that most of us never experienced — where the family would gather […]
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Designing For Our Anxious Minds: Why Placebo Buttons are Good Practice
Reading Time: 3 minutes Modern life is hectic. Everyone is in a hurry, and expects instant results whenever possible. This, along with many other things, has led to an increase in anxious behavior among people. Placebo buttons are often used to combat these anxious feelings before they begin. The most well-known example of a placebo button is the “close […]
What Does Mobile-First Web Design Mean?
Reading Time: 3 minutes If you have a website or want a new website, it is important to know what mobile-first web design is and what it means for you. Over the past few years, Google’s search index has been favoring sites that have a mobile-friendly version. Since mobile phones have become the primary way people access the internet, […]
Giving Back: Unveiling The Land Connection’s New Website
Reading Time: 2 minutes As part of the Champaign-Urbana community, we like to take the opportunity to give back. Over the years, we have provided our graphic design and web design services for little to no cost for organizations whose missions we support. Last December, we asked for your input in helping connect us with an organization we could […]
Losing Personality: Are Logo Design Trends Making Brands Less Unique?
Reading Time: 3 minutes Have you noticed any of your favorite companies rebranding themselves in recent years, only to have their “new” look appear to be the same as everyone else? Over the past decade, the ideas of minimalism and simplification have surged in popularity. This has resulted in many brilliantly simple logos, but it has also been the […]
Customer Loyalty Programs: Making Them Work For Your Business
Reading Time: 3 minutes Customer loyalty programs. As consumers, each of us probably belongs to at least a few of them. Afterall, who would turn away the opportunity to save a little money on routine purchases? Many of the giant retailers and restaurants have them–Kohl’s, CVS, AMC Theaters, Starbuck’s, and McDonald’s–to name just a few. But what about your […]