Reading Time: 2 minutes The birth of the mobile web You may not have known it at the time or you may have been acutely aware of it. But on July 29, 2007 at 6:00PM, people were ushered into Apple Stores and AT&T Stores one at a time. At that moment the ubiquitous iPhone started to find its way into […]
Every Blog Post We Have Ever Written
Wow! You actually clicked that link. Nobody really thought you would, but now that you're here, here is every blog post we have ever written. You might want to pour some coffee.
Would You Read This?
Reading Time: 2 minutes It’s no secret that the internet is filled to overflowing with things to read. Yes, there are cat videos, and memes, and of course lots of shopping. But there are also millions and millions of words floating around out there, just begging for someone to read them. Are people reading yours? Writing this feels just […]
How Custom is Too Custom? Making the Smart Choice
Reading Time: 3 minutes For as long as content management systems have existed, there has been this ongoing question of what kind to use. As soon as there was more than one CMS, there was debate about which one was better. These days, there are dozens of choices at your disposal, most of which can be broken down into […]
Branding Process & Development: Tolono Public Library
Reading Time: 3 minutes Having a strong visual brand is something that can benefit businesses of all sizes and fields. Recently, we worked with the Tolono Public Library to redesign their logo and provide them with a brand that really captures the essence of the library. How to start: Do your research. Every designer has their own unique process […]
Plays, Efficiency, and Websites
Reading Time: 2 minutes When I was in high school I attended a local production of the play Cheaper by the Dozen. I was there to support my younger brother, who played the oldest of twelve children, but I was immediately captivated by the story of the parents—true-life efficiency experts Frank and Lillian Gilbreth—and their household “laboratory.” While I […]
A Man Walks Into A Hardware Store: A Story About Meeting Needs
Reading Time: 2 minutes One of the very first useful lessons I learned in business didn’t come from a classroom, but from a sales manager. I was working as a part time salesperson at Radio Shack when a customer came in asking for a specific part. I found the part and sold it to him. He came back an […]
