Reading Time: 3 minutes I was reading something on Twitter a while ago. It started off as a kind of subtweet blasting some junky code written by a company who should know better. But the comment thread eventually evolved into a micro-conversation about design vs. semantics. The question was raised: why should code be able to style a paragraph […]
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How to Properly Utilize Social Media Cover and Event Photos
Reading Time: 3 minutes Social media has become an essential part of everyday life for the majority of people in this country. And many businesses are taking full advantage of the easy method for instantly reaching large audiences. However, utilizing photos, especially cover photos, can become a huge challenge. As a business, it is tempting to use cover photos […]
Optimizing Traffic, Whether for the Road or a Website
Reading Time: 3 minutes I absolutely LOVE traffic circles (or roundabouts, as they are known in Europe)! When drivers know how to use them they are the most efficient way to move traffic along. And really, the only rules a driver has to remember are to look left before entering the circle and to enter and stay in the […]
Giving Thanks by Giving Back
Reading Time: 2 minutes Thanksgiving has been a tradition in the United States since the Civil War when Abraham Lincoln proclaimed the fourth Thursday in November a national holiday for the purpose of giving thanks. ThirdSide Thursday always falls on…well…a Thursday. Because of this, once every 52 weeks or so, we’re blogging on Thanksgiving. This happy coincidence allows us […]
Domain Name Scams: Don’t Get Slammed
Reading Time: 2 minutes It’s that time of year again. Year-end sales in home mailboxes. Last-minute bids for charitable donations. And domain name scams — notifications from companies you’ve never heard of, trying to convince you that they do business with you. You may have seen this before — an official-looking letter shows up at your office, from a […]
Spotlight: Rattle the Stars
Reading Time: 2 minutes I’ve written before about the importance of defining your message. There’s a big difference between utilizing a pithy marketing slogan and crafting an authentic story that truly represents you. We’ve recently had the distinct privilege of helping a local family tell a very important story through their organization, Rattle the Stars. Rattle the Stars came […]