Reading Time: 3 minutes What is the definition of a logo? A logo is a design that stands for a company, product, person, or idea. This definition implies that the shape of the mark doesn’t matter…Its impact is fully dependent on how the logo is marketed and recognized. I was reminded of this fact this past weekend when I […]
Gmail is Still Growing
Reading Time: 3 minutes It was a blink-and-you-miss-it moment, and unless you happen to lurk in the tech corners of the internet you may have missed it altogether. But it’s very possible your email address had a birthday this week. Fifteen years ago, on April 1, 2004, Gmail was born and has quickly become the top choice for email. […]
Facebook and Your Business: What Have They Done For Me Lately?
Reading Time: 2 minutes Last Thursday, Facebook suffered its largest outage in history. According to BBC News, Facebook was unavailable around the world for almost 14 hours. With it, Instagram, Messenger, and WhatsApp went down as well. While many of us suffered through the outage by making jokes about how we’ll have to actually talk to people, many businesses […]
How To Build A Perfect Website (or At Least Come Close)
Reading Time: 3 minutes Website design is a tricky business to be in. I speak from experience. Since 2011, we have been helping business owners, marketing managers, executive directors, and more build incredible websites. The one thing nearly everybody wants for us to do is to create a website that is perfect. But you know what? A “perfect” website […]
What is Social Media Marketing?
Reading Time: 4 minutes It seems like everybody is talking about social media marketing as part of their marketing plan. Most business owners have heard that having a solid social media presence—aimed at your target market—is a modern requirement. We’ve heard about Facebook ads, brand awareness, organic reach, and countless other buzzwords. But what does it all really mean? […]
Top Five Website Scams to Watch for in 2019
Reading Time: 3 minutes As 2018 comes to a close, you’re probably looking forward to making improvements to your business for 2019. You may even be looking for places to spend your marketing dollars. This makes the new year a prime time for phone calls and emails from people selling you marketing services. While many of these are legitimate, […]
