Reading Time: 3 minutes Marketing strategies are always changing. This is mostly because people don’t like being advertised to, so companies have to constantly try new marketing ideas to be successful. A website is no different. Left unchanged, even the best websites from 10 years ago fail to serve their function to their full potential. In 2019, successful websites […]
Time Management for Creatives
Reading Time: 3 minutes Most people want to be better at managing their time and staying focused in the process. In today’s world there are an endless number of distractions available to us at any moment. Staying away from those can be hard enough. But when working in a creative field not only do you have to stay focused, […]
Differences in File Types: Vector vs. Raster Graphics
Reading Time: 3 minutes It is essential as a business to present yourself in a professional manner. Simply having a blurry or pixelated logo in an advertisement can make that business appear to be sloppy and lack attention to detail. However, most people don’t realize this is an issue in the first place. This should serve as a guide […]
Design Trends in 2019: What’s Hot and What’s Not
Reading Time: 3 minutes Every New Year people attempt to improve themselves in some way or another. For many businesses this is a great time to try something new, especially when it comes to design, branding, websites, and other visuals. This helps ensure businesses that they will continue to stay fresh and relevant to their clients. It can be […]
How to Properly Utilize Social Media Cover and Event Photos
Reading Time: 3 minutes Social media has become an essential part of everyday life for the majority of people in this country. And many businesses are taking full advantage of the easy method for instantly reaching large audiences. However, utilizing photos, especially cover photos, can become a huge challenge. As a business, it is tempting to use cover photos […]
Details in Design: Finding Balance in Content Length
Reading Time: 3 minutes When creating a printed marketing piece, people often feel compelled to stuff it full of information. More content is better! After all, you’re sending this piece directly to a targeted audience. Don’t you want to tell them absolutely everything about you? Not necessarily. Finding the perfect amount of content can be a huge challenge. While […]